The oldest Piano makers Pleyel are thinking of doing a new design for their upcoming pianos. Pleyer piano makers was established in 1757. It was established by Ignace Pleyel in 1757 and after his death in 1831 his son Camille took over the business. These pianos of very weird design and were smaller in size than the pianos we get these days. The business is not doing so well because of the competition from Chinese and Korean piano companies. The Asian companies have more or less taken over most of their business. Hence it is widely focusing on creating innovative designs.

Apparently the new innovative designs will be more attractive to their target audiences and they are hoping to increase their sales from it. when interviewed about this change Arnaud Marion the artistic director of Pleyer replied: pianos have help their shape for many years. They want to do something new and change the design and the shape so that it catches the eye of the people.

This is interesting, he also said that the sales has gone down from 70’s and 80’s by a mile. In 1980’s they used to sell over 40,000 pianos and now they are only selling up to 8,000 pianos each year. It is hard to find if this is because of the old designs they currently hold or because of the competition they are getting from Asian companies.

In the current era, we are being introduced to new technologies every few months it is really important for any business to adapt to these changes and move head to head with them. Many instruments companies have done design changes to their products in last so many years. Look how the shape of electric guitars, keyboard pianos, drums, violin and other instruments have changed from 10 to 20 years ago.

It is good that Pleyer are planning to do a new change, because it one of the recognisable companies in piano world. There are many Pleyer fan’s in this World eagerly waiting for this new change.