The judging panel of top ITV show the X Factor have announced that they bring out individual perfumes just in time for Christmas. Simon Cowell is to make even more money with reports the perfume deal with make all the individual judges £250,000 plus a percentage of sales. The big question is are the perfumes going to be any good?     

There is definitely a lot of variety in popularity between the 4 judges; I can see a lot of appeal for Chery Cole’s perfume however I’m not sure of the age group who would buy Louis’s.  Every perfume shop across the UK is going to want to have these perfumes as obviously they are all now national icons and also have millions of people watching them every weekend which certainly help build the hype and create quite a buzz when the perfumes are finally released. 

All the judges won’t be making their scents from scratch, not too surprising really, but will alter premade formulas. There’s already been much press over the two girl X Factor judges and their relationship however this is surly going to spark questions over whose will be the best seller. Womens perfume is a huge market especially at Christmas and I’m sure what the scent these will big the Christmas sellers just down to how popular the show is. This great for the likes of Cheryl Cole to test the water for maybe future business ventures is she hasn’t already started to plan one.

Sales of the big brand perfumes I think are going to take hit this Christmas with people tempted to buy these one off perfumes by their favourite stars instead of their usual brand. So we will have to wait and see what they come with.